Access to the Experts at The Customer Collective
June 23, 2009 by Richard Nacht comment
Succeeding in challenging times requires big picture thinking, expert insight, and practical tips. The Customer Collective's new video tutorial series, “Access to the Experts” delivers all of the above. We invited top sales executives to sit down with three renowned sales experts (full disclosure, I'm one of them) and discuss the hot topics on the minds of sellers today. We asked the same questions you’re asking and came away with some unexpected answers and fresh strategies that you can use right away. Think of it as expert sales training without having to get on an airplane.
What does it take to jumpstart your sales in an economic slump? Internationally recognized sales guru and author of Selling 2.0, Josh Gordon, discusses why the answer may be counterintuitive. For example, you’ll learn why avoiding negativity with your customers is not the best approach in a recession. Josh also explains why it’s critical to take a step back to understand the organizational changes your clients are making to stay competitive. It’s an illuminating conversation that can help you make the most of this “hugely strategic time”.

