Intranet Insider World Tour 2010

I'm a late fill-in for a Keynote speech at the Intranet Insider World Tour 2010

The event is a ... practical, information-packed learning opportunity ... ideal for intranet managers ready to learn, share and brainstorm a new mindset about intranets and the profession. The agenda is intended to bring together intranet teams from all departments including:
Corporate Communications, Internal Communications, Human Resources, Information Systems, Marketing, Public Affairs, Web Management, Legal, and all other departments responsible for leading or producing content for an intranet.

When invited by John Gerstner, the President of Communitelligence,to speak we discussed possible topics.  The first, the future of intranets in a web 2.0 world is something I've presented on a few times and seemed a bit rudimentary for the audience; in addition there is a panel shortly after my slot on the same topic.

I've been spending some time recently researching how teams can best communicate online and have come across some interesting case studies outside of the discipline of new/social media/networking that shed some light on the topic.  While the audience may also very well understand how best to put teams together within a large scale enterprise,  the scientific underpinnings of why this is so important should be an interesting discussion.

Here's the description of my presentation....

INTRANET 2.O: UNLOCKING ENTERPRISE INTELLECTUAL CAPITAL

Effective internal enterprise communication can be deeply frustrating. For many years the normal means of internal communication relied on transaction and text based collaboration tools.  In 2010 it is clear that these systems have run their course. This is not to say they serve no purpose, only that in today’s wired world they are limited.

Today, it is accepted that the new norm requires a more open environment via collaborative technology. Better ways to connect people, access to data and information, and cognitive assets (as described by Clay Shirky) are now the baseline for successful internal communication. The “what” component of this process is crucial – having the right tools that enable more effective internal communication is a prerequisite to success.

Nevertheless, the most important element isn’t the presentation of data, which tools are implemented, how knowledge workers will interact with these tools or how they will interact with each other. The “who” will be “there” is what will supercharge the value of the enterprise intranet of the future. The importance of the “who is there” is the topic of today’s discussion.